CRM

Another way to manage the Customer Experience… :)

The Catch 22 of Recruiting Technically Focused CRM Consultants

The labor market for CRM experts and consultants still is very tense. Especially consultancy firms specializing in CRM implementations seem...

TED Talk On How Data Will Transform Business

BCG’s Phillp Evans speaks about the impact of Big Data Analysis on Business and CRM.

Joe the Bagger, an Inspiring Story by Barbara Glanz

Barbara Glanz is a very inspiring speaker and thought leader in the areas of retention, customer service and morale. In...

The CRM Vendors Arms Race

The competition among CRM vendors sometimes has all the characteristics of an arms race. Software and Cloud providers like Oracle,...

Must Companies Define Engagement Strategies For Their Customers?

The awareness that customers are their most important assets and that without customers they would not be in business at...

We Like To Like What Others Like – A Different View On The Customer Experience

Managing the Customer Experience is a very hot topic in CRM these days. Assisting customers in traveling an effortless customer...

Forget About The Rolodex When Talking CRM

Many of the CRM implementations I’ve been involved in over the years were about setting up a huge, centralized Rolodex....